Haribo x Cegid Retail Inventory Tracking: Optimised Stock Management for Enhanced Retail Performance

To tackle the challenges of in-store stock management and provide an exceptional customer experience, Haribo has implemented the Cegid Retail Inventory Tracking solution. This collaboration marks a pivotal step in Haribo’s operational transformation, enabling agile and precise stock management, which is essential for ensuring product availability and minimising stockouts. With Cegid Retail Inventory Tracking, Haribo’s in-store teams gain instant and reliable visibility of stock levels, while enjoying an intuitive interface that eases adoption. This quick onboarding allows store staff to focus on their primary mission: delivering an exceptional customer experience. By centralising and automating processes, this solution not only enhances the daily efficiency of operations but also strengthens customer satisfaction and optimises overall retail performance.

An Iconic Company with an International Presence

Founded in 1920 in Germany, Haribo is an iconic company in the confectionery sector. With over 100 years of heritage, Haribo has developed a global presence with its flagship products. For the past 20 years, Haribo has also ventured into retail, now operating over 70 shops across 9 countries. For Haribo, the major challenge was to streamline stock management on an international scale.

The Challenge: Complex and Manual Stock Management

Before implementing the Cegid Retail Inventory Tracking solution, Haribo teams had to manage stock manually, leading to frequent discrepancies and a decline in efficiency. Employees spent a lot of time shuttling between physical stock and back-office computers, which not only complicated inventory management but also increased the risk of human errors. These issues negatively impacted not only the reliability of data regarding stock levels but also the in-store customer experience, where stock shortages and inaccurate information could frustrate customers and diminish their satisfaction.

The Solution: Cegid Retail Inventory Tracking

To address these challenges, Haribo chose Cegid Retail Inventory Tracking, a solution that centralises and enhances stock management.

“With Cegid Retail Inventory Tracking, we have gained mobility and accuracy in managing our stock. Today, thanks to this solution, our teams save a tremendous amount of time while enjoying greater data consistency, significantly improving our efficiency in-store.” 

Laury Blondin, Global Retail Application Owner at Haribo

Key Benefits of Cegid Retail Inventory Tracking

• Increased Mobility: Teams can now conduct inventories directly in-store using mobile devices;
• Data Reliability: Stock discrepancies are reduced thanks to automated and standardised processes;
• Time Savings: Fewer repetitive administrative tasks, allowing teams to focus on the customer experience;
• Easy Adoption: Teams quickly adapt to the solution, minimising adjustment times and maximising operational efficiency.

An Easy Takeover to Maximise Efficiency

The Haribo teams swiftly adopted the Cegid Retail Inventory Tracking solution, enabling them to significantly reduce adaptation times thanks to a user-friendly and intuitive interface. The smoothness and simplicity of the solution not only facilitated the integration of technology into their existing processes but also maximised operational efficiency. By optimising inventory management, the teams were able to better anticipate supply needs, improving responsiveness to demand fluctuations and thus enhancing customer satisfaction.