{"id":115,"name":"lmcintosh","url":"","description":"","link":"https:\/\/www.cegid.com\/global\/blog\/author\/lmcintosh\/","slug":"lmcintosh","avatar_urls":{"24":"https:\/\/secure.gravatar.com\/avatar\/465a587112fdb1372ce723167d823e72?s=24&d=mm&r=g","48":"https:\/\/secure.gravatar.com\/avatar\/465a587112fdb1372ce723167d823e72?s=48&d=mm&r=g","96":"https:\/\/secure.gravatar.com\/avatar\/465a587112fdb1372ce723167d823e72?s=96&d=mm&r=g"},"meta":[],"pll_duplicate_content":[],"acf":{"":null,"active_page_author":false,"photo":19854,"job":"Field Marketing Manager","linkedin_url":"https:\/\/uk.linkedin.com\/in\/lyndseymcintoshleadgeneration","bio":"<p class=\"lead\">Lyndsey McIntosh is Field Marketing Manager at Cegid, with over a decade of experience bridging retail and tech. She started her career with brands like Superdrug and JD Sports before moving into retail software, earning Forrester certification along the way. 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