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Gaining a Holistic View of Your Customers Through CRM-Oriented Software

With more and more customers demanding a consistent and personalized shopping experience, retailers are implementing modern cloud- and mobile-based Customer Relationship Management (CRM) software that supports them to deliver exclusive customer service, enhance customer retention and growth strategies. However, often […]

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Solving the Personalization Quandary with the Right Clienteling Solution

As seen on RIS News   Clienteling has become one of the key software buzzwords of the past decade. While many technologies segment consumers by region, preferred language or strong sellers, clienteling takes micromarketing to a new level. Focusing on […]

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Clienteling in Luxury Retail

Since the year 2000, revenues in luxury retail have steadily increased. While this suggests that the sector is strong, the threat of higher taxes, counterfeiting, and product overexposure are just some of the key issues that may hurt luxury retailers in the […]

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Cegid Named a Leader in 2017 FrontRunners Quadrant for Retail Software

Based on end-user reviews and ratings of over 280 Retail Management products, Software Advice included 24 top software products in its FrontRunners Quadrant, recognizing Cegid as one of only 6 leaders for Yourcegid Retail.   NEW YORK, NY, USA – […]

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Mobile (POS) Payments: the Future of Retail

In order for retailers to continue to survive, they need to keep their finger on the pulse of changing consumer behavior. By the year 2020 it is estimated that nearly 2.5 million smartphones will be in circulation around the world. […]

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The Luxury Market Goes Digital While Still Retaining its Core Values

Luxury brands were slow to take the plunge into digital marketing. But in the digital era, can luxury brands ignore the call of the Web? Today, the mood has probably changed. 63% of luxury brands now believe that digital marketing […]

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The Connected Salesperson: a New Brand Ambassador

Even though the majority of sales over the last five years remain in-store, by 2017, over 60% of retail sales will involve the web: whether it’s to actually buy something; or for online research. This shows how dramatically consumers have […]

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Understanding Omnichannel Retailing

Omnichannel retailing is the practice of providing a fully-featured, unified retail experience across multiple channels. Traditionally, those channels include bricks and mortar retail and your online store, but other offerings such as a smartphone app or a print catalogue could […]

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Multi-Channel: New Challenges for a Concept That’s Not So New

Multi-channelling is not so new. Contrary to popular belief, it’s not just about combining store and online sales. Professor Laurent Raoul, associate of the French fashion institute and a European supply chain specialist, reminds us that: “combining channels existed well […]

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Clienteling: Solving the Personalization Riddle

As seen on RIS News. Interview with Sylvain Jauze, International Operations Director, Cegid Group   Retailers are working diligently to build customer-centric enterprises designed to personalize the shopping experience for consumers. Armed with mountains of shopper data and next-gen analytic capabilities, tech-savvy retailers have […]

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